Nega.Vn- Sau 3 nam ap om y tuong tao 1 san pham chat luong, roi cuoc moi day, cong ty co phan tro choi Emobi Games da phai chinh thuc “xin loi ba con”, lui han van hoan tat du an Sat That Truyen ky sang cuoi nam 2014. Dieu nay cho thay, su thuc nhung doanh nghiep lam game Viet khong he de dang de dat duoc thanh cong, ma dau tien la phai vuot qua nhieu dinh kien…
Su dang noi, la thong tin cua Emobi Games tung ra trong nhung ngay nay, it nhieu gay ban khoan o nhieu ca nhan trong gioi lam game. Boi hien tai, lang game Viet dang co nhung xao dong lon, rat tien loi ve phat hanh game online. Nhieu cong ty phat hanh dang nhanh chong ra mat, cong dong lien tiep cap nhat danh sach cac game se di vao thi truong Viet Nam. Hoat dong thuong mai game khoi sac nhu vay, tai sao hoat dong sinh san game lai khong lac quan ?
Sat That Truyen ky phai lui thoi diem phat hanh qua 2014
Hien thuc luon mau xam !
Ong Nguyen Tuan Huy, giam doc Emobi Games tam su, tinh tu khi thanh lap (nam 2009) den nay, studio nay da chiu 2 lan suc ep. That bai truoc het voi tua game 7554, chi von ven may thang sau khi phat hanh, da khien ca cong ty “tinh ra”. Tiep do la tua game 2112, den nay hau nhu chi con ton tai giang dai cho co, server hiu hat den nao long, da giang them 1 don vao tam ly ca doi ngu.
Moi danh gia, phan tach ly do tai sao that bai deu tro thanh khong con can thiet, nhung van lam nguoi trong cuoc day dut. Quan trong nhat, ca studio nhan ra, tu khat vong hoai bao, tu danh gia tay nghe, den cut thuc tai la ca 1 khoang cach rong lon. Khong nhu moi giac mo hong thanh cong, hien thuc luon la 1 mau xam !
Khong he don gian de cac studio game Viet thanh cong.
Chinh boi vay, voi game Sat That Truyen ky, ong Huy cung cac cong su da rang giau thong bao, doi du dieu kien moi ban bo. Song den luc nay, doanh nghiep van khong the tu tin tien buoc. Tham chi chia se voi 1 so dong su lang game, ong Huy to ra rat de dat voi mai sau doanh nghiep.
Nguyen co van de, duoc ong Huy san se, la thuc trang kho khan ve tai chinh, cung nhu noi luc lam game o Emobi Games khong con manh me nhu truoc. Nhieu cong su cua ong da thay met moi vi that bai. Ban than ong cung lung khung voi moi xem tiep theo. Tat ca buoc Emobi Games thoi gian qua phai lo to chuc sinh san, gia cong theo don hang ngoai, thay vi tu hop vao sang tao game nhu truoc. Don vi da phai “nhuong” 1 phan nhan luc gioi cho mang gMO, von moi nay gan day va truoc day chua he duoc dat ra nghien cuu.
Co qua nhieu dinh kien dang ton tai quanh game Viet…
dinh kien qua gian truan
Tuy nhien, an tang phia sau nhung kho khan mang tinh khach quan, canh ngo nhu vay, Emobi Games, cung nhu cac studio lam game khac, con phai doi mat 1 su thuc dang ngai hon, la cac dinh kien cua lang game Viet. Giam doc 1 studio game cung o phia bac dai dang, 2 chu thanh kien nay khong phai khong co o cac nuoc khac, song co nhe chi o Viet Nam moi tro thanh nhung moi day buoc rang, chang niu, can tro su hoat dong sang tao cua doanh nghiep.
Co it nhat 3 su dinh kien nhu vay, dang ton tai voi lang game Viet.
Truoc nhat, la thanh kien “chinh su”. Tuc la du biet lam game phai co sang tao, tham chi phai co nhung nghi suy “dien khung” di trai moi quy luat thien nhien, song voi lang game Viet, nhung noi dung coi trong chinh su, bieu lo my thuat quan he “ta va dich” lai rat duoc bao ve. Cai dep, cai tot, cai hay, duong nhien se luon gianh cho “phe ta”. Co qua nhieu “bat quy tac” phai dam bao nhu vay. Thi du Tran Quoc Toan phai la 1 thieu nien xinh dep, can truong, chu chang the ve hinh thanh 1 cau be coi coc, “dau troc loc lo tho vai soi toc”… Khong noi hai ve cac vi anh hung, khong bien tau chuyen lich su thanh nhung van de nghich dao duoc
Game Viet phai luon la chinh su !
Vi de nghi chinh su nay, ma chung nhu du an lam game Viet nao cung phai co cau truc “rat nghiem trang”, trong khi thuc te choi game cua da so nguoi lai doi hoi vo cung thoai mai. Dip cho thi truong game cung vay, can co nhung khung canh giai tri vo tu va ca vo ly, nhu nguoi ta me mai ban Chim Dien, con cac game Viet da ban duoc ra nuoc ngoai thi chi thuan tieu khien, nhu Un In, Khu vuon tren may…
Thu hai, la dinh kien “dam dong”. Thanh kien nay gan nhu di nguoc thanh kien tren, vi cot dua vao ngau hung cua cong dong. Khong it nha phat hanh game Viet da duc ket nhung yeu cau tu nep choi game cua cong dong game thu Viet, la phai co auto, la phai “khong hut mau”… Cho du la 1 game co “chinh su” bao nhieu, nhu 7554, nhung neu khong co su cuon dam dong, ngay thuc thi se bi nguoi choi quay dau, ngoanh mat, du rang truoc do ho co the cung tham gia ho hao “nen ung ho”.
Un In, 1 game duoc phat hanh ra nuoc ngoai cua Viet Nam.
Lam sao co the thay doi tam ly nguoi choi game Viet, ran ro dong dao dang nhap vao game luc mo server, den muc nghen sap ca may chu, nhung chi vai ngay sau do la lanh lung, khong co ai deo dai gan bo nua ? Cau hoi nay, coi nhu mai mai treo lo lung truoc mat cac nha san xuat game Viet nhu loi thach do khong giai duoc.
Rut cuoc, la thanh kien “thua thiet”. Dinh kien nay gan bo voi lich trinh choi game da nhieu nam qua tai lang game Viet. Nhip Internet da mo ra rat nhieu dip may de nguoi choi thoai mai co xat voi du loai game tren the gioi, va qua do da bien nhieu game thu thanh nhung “tin do game ngoai”. Voi ho, luon co nhung “thanh tri” lon lao de ham mo va moi tua game ra doi sau deu duoc so sanh de de biu.
San pham game Viet co the so sanh nhu the nay ?
Day la ly do de tua game 2112 ma Emobi Games gianh cong suc lam nen, chong vanh bi cong dong bo roi khi co nhieu lai so sanh voi “tuong dai” StarCraft. Game Viet luon xau hon, kem hon, “bat chuoc” game khac…, do la nhung nhan xet day tinh “vo thuong vo phat” cua cac game thu, vi ban than ho khong bao gio chiu trach nhiem ve nhung danh gia ay. Hau qua la neu nha sinh san nao “lang nghe”, vung chac mai loay hoay tim cach doi thay san pham cua minh de roi… cha ai choi !
Theo 1 so nha phat hanh trong, voi nhung thanh kien nhu vay, co the de hieu tai sao nhom game thuong mai, ke ca cac game “nhai” lai dang co dip phat trien voi lang game Viet, trong khi cac du an lam game goc Viet lai khong duoc dam da va ngay cang hiem hoi. Khong phai thien nhien de kha nhieu studio game quy mo o lang game Viet, trong 1 som 1 chieu da phai “lui thui’ chia tay, trong do co ca nhung doi hinh manh nhu cua FPT Online, VTC Online… Do la chua noi den cac “lo hong” lon ve noi luc nhan su, kinh nghiem lam game, moi truong dau tu con nhieu ach tac, chinh sach cuon co vu doanh nghiep cong nghiep game chua dong bo…, ma cong dong doanh nghiep game Viet Nam luon phai duong dau
Game Viet nen dinh dang the nao ?
Sat That Truyen ky, hay nhung tua game khac, dang nam trong giac mo om cua phan nhieu doanh nghiep game Viet, xem ra se con “kho tam” dai dai, voi nhung thanh kien ay. Nhung huong van dong nao de thay doi duoc nhung dinh kien ay, thi tuong nhu, chang ai co duoc cau giai dap ?
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